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Electra

Electra Navigator Go!
$3,080.00
The Navigator Go! is inspired by the lure of travel and exploration. A rich, dark blue matte frame is adorned with land masses, oceans, longitude and latitude positions, and even an antiqued compass rose. Outfitted with a Bosch Performance Line motor, adventure is calling. The question is, are you listening? It's right for you if... Your sense of adventure is as strong as your attention to detail. From a custom saddle and grips to badass detailing, our Attitude Go! e-bikes pack a punch. Add our patented Flat Foot Technology frame geometry and the power of a Bosch motor and you've got yourself one sweet ride. The tech you get The Navigator Go! is powered by the Bosch Performance Line system with a 250W mid-frame motor paired with a Bosch Purion display. The Shimano Nexus Inter 5-E hub makes switching gears easy, even on steep hills, and hydraulic disc brakes allow you to stop quickly and safely. The final word Highly stylized from top to bottom and meticulously designed, these e-bikes are the ultimate expression of style. Combined with the latest Bosch technology and Electra's patented Flat Foot Technology, the Attitude Go! collection takes a bold stance to carve out its own terrain in the e-bike landscape. Why you'll love it - Bosch Performance System and Shimano Nexus Inter 5-E hub provide reliable power. - The Shimano Nexus Inter 5-E hub provides the perfect range for riding an e-bike. - Vee Rubber Speedster 26" x 2.8" tires ensure a smooth ride. - The front and rear Tektro hydraulic disc brakes provide smooth and powerful stops. - The hydroformed frame features custom details throughout.
Electra Bali Cruiser Go! Step-Thru
$1,799.99
Bali Go! will transport you deep into the jungles and lush tropical rain forests of Bali. Varying shades of rich metallic green leaves on the fenders and chainguard compliment the cream colored frame inspired by white sandy beaches. The look is complete with a custom debossed saddle and grips with the same leaf pattern and a matching bell. - The color and culture of a tropical island are captured throughout this luscious ride. - Features our patented Flat Foot Technology for ultimate comfort and control. - Reach a top-assisted speed of 20 mph with support from the rear hub motor. - Monitor your level of power support and battery charge easily with the LED controller. - Custom embossed saddle, grips and matching bell make this e-bike as unique as you.
Electra Shibori Cruiser Go! Step-Thru
$1,799.99
Shibori Go! takes inspiration from the ancient Japanese technique of indigo pigment dying. This e-bike features images of fabric created in Shibori style, which is similar to tie-dye where fabric is bunched and stitched to create intricate designs. Patchwork patterns and elements can be found on the fenders, frame and chainguard, as well as a custom bell. The designs are complimented by a crisp white to indigo fade on the frame making this a truly stunning bike. - Features our patented Flat Foot Technology for ultimate comfort and control. - Reach a top-assisted speed of 20 mph with support from the rear hub motor. - Monitor your level of power support and battery charge easily with the LED controller. - Custom embossed saddle, grips and matching bell make this e-bike as unique as you. - The artwork on this bike is authentic Shibori dyes created by one of our designers.
Electra Townie Go! 7D Step-Over
$1,780.00
The Townie Go! 7D is the e-bike for everyone. It combines comfort and control with the power and fun of an e-bike. Now featuring a fully integrated battery with 3 levels of support, 27.5" tires and Electra's patented Flat Foot Technology. Go faster, farther, and funner for less than you thought possible. - The Townie Go! 7D features our patented Flat Foot Technology for ultimate comfort and control while riding. - Reach a top-assisted speed of 20 mph with support from the rear hub motor. - Monitor your level of power support and battery charge easily with the improved LED controller. - Turn your e-bike into a me-bike with a basket, bell or helmet. The e-ssentials, of course. - This Go! e-bike combines quality, comfort and value with Electra's signature style.
Electra Townie Go! 7D Step-Thru
$1,780.00
The Townie Go! 7D is the e-bike for everyone. It combines comfort and control with the power and fun of an e-bike. Now featuring a fully integrated battery with 3 levels of support, 26" tires and Electra's patented Flat Foot Technology. Go faster, farther, and funner for less than you thought possible. - The Townie Go! 7D features our patented Flat Foot Technology for ultimate comfort and control while riding. - Reach a top-assisted speed of 20 mph with support from the rear hub motor. - Monitor your level of power support and battery charge easily with the improved LED controller. - Turn your e-bike into a me-bike with a basket, bell or helmet. The e-ssentials, of course. - This Go! e-bike combines quality, comfort and value with Electra's signature style.
Electra Cruiser Go! Step-Over
$1,549.99
The Electra Cruiser Go! is an homage to an American classic, but with an e-bike twist. Comfort and control paired with modern style and technology create the ultimate cruising experience whether you're near or far from the beach. Pedal-assisted support and our patented Flat Foot Technology make this single-speed e-bike an elevated classic. - The Cruiser Go! features our patented Flat Foot Technology for ultimate comfort and control. - Comfortable cruising comes standard with Electra's patented Flat Foot Technology. - Rethink "cruising" with a top-assisted speed of 20 mph. - The easy-to-read LED controller monitors power support and battery charge. - This Go! e-bike is a modern twist on an American classic.
Electra Cruiser Go! Step-Thru
$1,549.99
The Electra Cruiser Go! is an homage to an American classic, but with an e-bike twist. Comfort and control paired with modern style and technology turn it into the ultimate riding experience. Pedal-assisted support and our patented Flat Foot Technology make this single-speed e-bike an elevated classic. - The Cruiser Go! features our patented Flat Foot Technology for ultimate comfort and control. - Comfortable cruising comes standard with Electra's patented Flat Foot Technology. - Rethink "cruising" with a top-assisted speed of 20 mph. - The easy-to-read LED controller monitors power support and battery charge. - This Go! e-bike is a modern twist on an American classic.
Electra Townie Original 7D EQ 24-inch Step-Thru
$755.00
Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - The Original EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights and painted fenders to protect from the elements. - Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
Electra Townie Original 7D EQ 26-inch Step-Over
$755.00
Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie® 7D is the best-selling bike in the U.S. - The Original EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights and painted fenders to protect from the elements. - Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
Electra Townie Original 7D EQ 26-inch Step-Thru
$755.00
Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - The Original EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights and painted fenders to protect from the elements. - Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
Electra Townie Original 7D 24-inch Step-Thru
$655.00
Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - Schwalbe Big Apple 24" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
Electra Townie Original 7D Step-Over
$655.00
Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
Electra Townie Original 7D Step-Thru
$655.00
Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
Electra Cruiser Lux 1 Step-Over
$545.00
The Cruiser Lux takes the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, customized components, and of course Electra’s patented Flat Foot Technology.
Electra Cruiser Lux 1 Step-Thru
$545.00
The Cruiser Lux elevates the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, custom components, and, of course, Electra’s patented Flat Foot Technology. It's practical yet eye-catching, making it the perfect statement piece wherever you go. Ride comfortably and smooth with the Cruiser Lux 1. It's right for you if... You enjoy the ease and simplicity of our single-speed Classic Cruiser but prefer the upgrades offered on the Cruiser Lux. Ride in style on the boardwalk, bike path and everywhere in between on a Cruiser Lux. The tech you get Enjoy maximum comfort and control with our patented Flat Foot Technology, RetroRunner tires and coaster brake. An aluminum cantilevered frame and aluminum components make the Cruiser Lux lightweight, while custom saddle and grips complete the look. The final word The classic beach cruiser was our first muse. After years of innovation and developing our signature style and attention to detail, the Cruiser Lux was born. Enjoy cruising comfortably on a more open frame geometry and relaxed seat angle. Afterall, our Cruisers are simple, fun, and easy to ride. Why you'll love it - It's in the name... Cruiser Lux features the classic look of a beach cruiser with added details that take it to the next level. - Comfort and control are key with Electra's patented Flat Foot Technology. - The low maintenance coaster brake and single speed drivetrain keep riding fun and uncomplicated. - Add a bell, basket, fenders, or a surf rack to make the most of those long summer days.
Electra Cruiser 7D 24
$465.00
Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.
Electra Cruiser 7D Step-Over
$465.00
Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.
Electra Cruiser 7D Step-Thru
$465.00
The Electra Cruiser 7D has everything you're looking for in a classic beach cruiser, and a little bit more. Infused with Electra's legendary style and patented Flat Foot Technology, the 7D offers a solid range of gears to handle any hills you may encounter on your way to the beach, your friend's house or around the neighborhood. It's right for you if... You value a high-quality, easy riding beach cruiser with an upright riding position and plenty of gears to get you to your destination comfortably and in style. The Cruiser 7D is built to withstand years of use. Choose from a variety of fun, fresh colors and get ready to turn some heads. The tech you get Patented Flat Foot Technology provides optimal comfort and control. The Shimano Tourney 7-speed with MEGARANGE gearing and Shimano Revo twist shifter allow for smooth and easy shifting. A sturdy cantilevered frame, alloy rims and stainless-steel spokes will keep you riding in style for years to come. The final word For comfort and style, nothing compares to an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen. Why you'll love it - The Electra Cruiser 7D embodies the simplicity of the beach cruiser with enough additional gears to tackle some hills. - Features our patented Flat Foot Technology for amazing comfort and control. - Cruise comfortably on the boardwalk or bike path with 26" RetroRunner tires. - Add a bell, basket, fenders or a surf rack to make the most of those long summer days.
Electra Cruiser 1
$425.00
Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.
Electra Cruiser 1 24-inch Step-Thru
$425.00
Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.
Electra Cruiser 1 Step-Thru
$425.00
Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.
Electra All Weather Woven Pannier Basket
$80.00
No matter what Mother Nature throws at you… …this all-weather basket can handle it. Designed to withstand the elements, this all-weather woven basket is ready to go, rain or shine. Looks cool. Carries stuff. Not afraid of a little weather. - Compatible with standard rear racks - Steel frame - 30% recycled plastic all-weather Seagrass - Carries up to 9kg (20 lb) - Dimensions: 33cm (l) x 25cm (w) x 32cm (h) - Attachment: Quick Release - Includes hardware: Yes - Material: Polyester - Weight: 1.4kg
Electra Honeycomb Front QR Basket
$65.00
This basket is as sweet as honey. It's perfect for holding all your things, large and small. Easily attach and remove this quick release basket from your headset for added functionality and fun. You have things. We have things to hold those things. - Quick release bracket included - Proprietary Electra design - Honeycomb patterned stamp - Quick release unit mounts to handlebars - Powder coated steel - Carries up to 5kg (11lb) - Dimensions: 34cm (l) x 23cm (w) x 27.5cm (h) - Attachment: Quick Release - Includes hardware: Yes - Material: Steel - Weight: 1g
Electra Honeycomb Low Profile MIK Rear Basket
$65.00
This basket is as sweet as honey. It's perfect for holding all your things, large and small. Easily attach and remove this MIK basket from your rear rack for added functionality and fun. You have things. We have things to hold those things. - Compatible with MIK rear racks / MIK adapter plate installed - Proprietary Electra design - Honeycomb patterned stamp - Powder-coated steel - Carries up to 9kg (20lb) - Dimensions: 34cm (l) x 23cm (w) x 27.5cm (h) - Attachment: MIK - Includes hardware: Yes - Weight: 1.02kg
Electra Honeycomb Pannier Rear Basket
$50.00
This basket is as sweet as honey. It's perfect for holding all your things, large and small. Add this pannier basket to your rear rack for some extra storage on the go. You have things. We have things to hold those things. - Compatible with standard rear racks - Proprietary Electra design - Honeycomb patterned stamp - Powder-coated steel - Carries up to 9kg (20 lb) - Dimensions: 33cm (l) x 24cm (w) x 31.53cm (h) - Attachment: Quick Release - Includes hardware: Yes - Material: Steel - Weight: 1.02kg
Electra Honeycomb Small Hook-Mounted Handlebar Basket
$32.00
This basket is as sweet as honey. It's perfect for holding all your smaller things. Easily hook this basket to your handlebars. Toss in your keys, sunglasses, tacos, whatever. You have things. We have things to hold those things. - Attaches to the handlebar with metal hooks - Proprietary Electra design - Honeycomb patterned stamp - Powder-coated steel - Carries up to 2.5kg (5lb) - Dimensions: 22cm (l) x 18cm (w) x 14cm (h) - Attachment: Quick Release - Includes hardware: Yes - Material: Steel
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